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26.04.2024 10:00

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How to recognize AI content?

Artificial intelligence (AI) can do many things, including creating sometimes very realistic photos and videos. Are you confident you can identify them? Maybe right now, but how will it be in the future?
Photo: Freepik
Photo: Freepik

You can still believe your eyes that what you see is actually real. Every day, new photos created by artificial intelligence appear on the Internet. Photo generators like Midjourney, DALL-E 3, Bing Image Creator (also using the DALL-E model) are getting so good that sometimes it's really impossible to tell if it's a real photo or an AI. And they do it in just a few seconds, while a real photographer or artist has to invest much more time to capture a similar photo. It has to consider light, perspective, choosing the right sensor, location, clock and more. In Midjourney, we simply enter a few commands and in less than a minute the program suggests several different photos.

Recently, a test was done in the USA in which 1,000 adults were tested to see if they were able to identify what was real and what was created by artificial intelligence. In half the cases, they were wrong. That's the power of the Sora language model, the latest brainchild of OpenAI, which started this AI craze with chatbot ChatGPT.

In the coming years, we will all have to become Sherlock Holmes and thoroughly investigate any content we find questionable or suspicious. Even if the content is genuine, we will be at least partially suspicious that it might not be AI content - just because of the existence of these high-performance tools.

But there are certain signs that reveal that it is artificial intelligence. Signs that we need to learn to recognize, although it is very likely that these tips will be out of date in a few months.

Photo: Unsplash

Too many toes, curled toes and other abnormalities

Linguistic models are trained on large datasets, whether from images, videos, text, and anything else that holds useful information. This knowledge allows them to use our commands to compose new images, videos and even sound recordings. You may have noticed that there are more and more fake, or deepfake, recordings and voices imitating celebrities for fraud purposes. For example: Elon Musk's image was recently used to promote dubious investments, as was YouTuber MrBeast.

However, despite everything, artificial intelligence can be wrong. Her body parts give her big headaches. Even experienced artists have problems with human hands, how could artificial intelligence not have them? He often does not know what to do with his hands or fingers, so in the pictures he creates, we often see a person with six fingers, too few fingers, too long arms, and the like. If the subject is holding an object in the hand, it can also happen that the wrist is turned upside down, or that the left hand is placed on the right wrist, and similar mischief.

Remember the picture of Pope Francis in a much oversized jacket? Not only does the whole image not match the status of the Pope - if we enlarge the image, we can see that the fingers on his right hand are missing or have merged into some strange mass.

If a picture or video looks suspicious, check the limbs first. That's where artificial intelligence makes the most mistakes.

Pay attention to details

While the main subject may look perfect, there can be a lot going on in the background. If the image is excessively blurry, but you can still see objects in the background that are meaningless or distorted, this is a sign that the content was created by artificial intelligence. This applies to both photos and videos. Even Sora, which confused half of the participants in the test, has problems with consistently displaying several different subjects in the background, especially human faces, in the recordings.

Is the skin too smooth? Hair too perfect? The cameras on our phones can do many things, they are also good at correcting our beauty flaws, but artificial intelligence goes a few steps higher. In fact, she likes to overdo the beauty fixes, so this could be one of the signs that it's AI content.

Light, shadows, contrasts... can also be a good indicator of authenticity. First, check that all subjects have their own shadow or that it is pointing in the right direction. Look at reflections and how light bounces off different objects. Every detail can be a good sign of an (in)authentic photo.

Food in advertisements has always deceived us. Although in Slovenia we have not yet seen the excessive use of artificial intelligence to create food advertisements, this is already happening elsewhere. You will recognize her because she will look even more perfect than usual, or because the style of the picture will remind you too much of cartoons.

Image by jcomp on Freepik

He is not good with words

ChatGPT can prepare an article, a poem, a story, a love letter or anything else for us in a few seconds. It currently runs on the GPT-4 (Turbo) language model and can be a useful tool even for writers like us, but without detailed instructions we'll end up with some general content that isn't very interesting. He also likes to use the same compositions very much. He likes to use "In this digital world..." for the introduction, "In the following..." or "In this article we will..." at the end of the introduction, intertitles are usually very general. For example, if it describes a phone, it will use the name of the components for intertitles. If the intertitle is longer, it will often capitalize all the words. He has problems with prepositions, but he also likes to use words that we don't hear very often, like "conclusive, reassuring..." and the like.

There is nothing wrong with helping each other with the tools available to us. However, it is important to use the tools correctly, check the content and correct it.

Words are a big problem for photo generators. If you command him that you want him to create a birthday card for you and it says "Happy birthday, John! When are you going to worship the round?”, you will most likely get the grease. The problem is not only in noisemakers and in Slovenian, language models generally have problems with generating words in pictures. Even if you want the text in English, it may happen that you get something completely different from what you want.

Each generator also has its own distinctive style of creating photos. If you use DALL-E 3 regularly (within ChatGPT), then you know that its trademark is a more animated style of photos. Once you're used to it, looking at a photo will tell you immediately that it was created by artificial intelligence.

Help yourself with Google Lens or Google image search

When you find a suspicious photo online, right click on it and "Search with Google", you can also paste it into the Google search engine and Google will show you similar results. You'll also notice "Find Photo Source" at the top, which does exactly what you think. You won't necessarily find the original creator, but at least you'll find evidence that it's a real photo or not.

In the real world, you can help yourself in the same way with Google Lens, which is hidden in every camera on Android phones. Point your camera at a photo, search the web and see the results. If there's a famous person in the picture and Google doesn't show you any relevant results, chances are it's an AI photo.

Eyes on the stalks!

The big problem will be our attention. While we browse social networks, watch short YouTube videos and the like, we usually do not pay attention to the smallest details and trifles. It can happen to anyone that they will notice a photo, recording or sound and will imprint in their subconscious that it is something genuine, even though it will not be the case.

There are tools (AI or Not, Hive Moderation...) that can verify the authenticity of web content, but they are not always reliable. We will have to rely on our own judgment and verify everything we see, read or hear.

Cover image: Image by frimufilms on Freepik


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